As promised by the man himself, Rob Zombie told fans that a big announcement was to be made on July 31st about his upcoming horror movie, 31. He delivered the goods and launched a website for 31, which will be a fan-backed project that allows fans to be involved directly.
The website gives you full access to new concept art, merchandise, and a few video clips to give you some grit and dirt on 31. Want to back the project by making a small or large contribution? You can do so with $15, which will reward you with exclusive 31 swag, or you can go big with $10,000 to have your name listed in the credits as executive producer.
Lastly, Zombie also revealed the first synopsis for 31:
Welcome to my next film. It is called 31. It is the story of five random people kidnapped on the five days leading up to Halloween and held hostage in a place called Murder World. While trapped inside this man-made Hell they must fight to survive playing the most violent game known to man… a game called 31.
31 has no rules. 31 has no boundaries. It is ever so simple. Do whatever you can do to kill your opponent before they kill you. Keep this up for 12 hours and freedom is yours.
Who are the opponents? Well… a group of vile, filthy, blood-thirsty clowns known as THE HEADS. They come in all shapes and sizes and each grows nastier than the last.
What kind of film is this you ask? It is a fast-paced, mean, and dirty film for those who like it rough. Get ready for a sick piece of celluloid! This is some hardcore business for the blood-thirsty gore hounds.
Get on board! Get involved! Be part of this horrifying business! The world of horror needs you!
– RZ
